Digital Marketing

Local SEO Analysis

Wellness Ranch Therapy

  • This project focuses on local online visibility of Wellness Ranch Therapy using SEMrush Local SEO tools.
    • This is where we looked areas that needed improvement such Google Business Profile optimization, claiming Yelp business, and review what is impacting their local search performance.
    • Proposal included in completing business information, missing listings, and encourage reviews for the organization.

Key Areas

  1. Local SEO
  2. SEMrush local
  3. Google Business Profile Optimization
  4. Digital Presence Analysis

Email Marketing Campaign Analysis

Trauma Resource Institute

  • This project is focused on improving email marketing, by providing feedback of email campaigns in order to reach their End-of-Year Scholarship Fund campaign. Using tools from Canva and Google docs in order to assess layouts, accessibility of links, and to resonate with audiences.

Key Areas

  1. Email marketing
  2. Audience resonance
  3. Information accessibility
  4. Nonprofit outreach
  5. Campaign for Scholarship Funding